Air Jordan is a series of basketball shoes and athlete clothing by Nike. It was initially made for Michael Jordan, from where it got its name. It was introduced on November 17, 1984 about 34 years ago and is sold worldwide with favorable responses. Here you can read out the complete history of Air Jordon on www.liveforbball.com
The Air Jordan’s classics were the basketball shoes but they later developed on many different types and modes for other sports wear. Jimmy Butler, Chris Paul, Blake Griffin, Kawhi Leonard are some of the players who have endorsed these shoes. The brand has also sponsored leagues such as the MLB, NFL, NASCAR, WNBA etc. Nike has always maintained its standard quality and has also evolved around making shoes especially for football. New designs and styles still continue to be produced under the same name even though Michael Jordan retired from playing basketball back in 2003. Here are some of the interesting facts that you probably didn’t know about these sneaker collection.
The initial drawing of the ball and wing logo was sketched on spot by Peter Moore while super-agent David Falk gave the Name “Air Jordon”.
Swing between tennis and basketball
Falk initially wanted Jordan to be treated as a tennis player rather than a basketballer.
Rookie by Chance
Michael Jordan succeeded in becoming the most exciting player in the NBA. Due to his increase in popularity, the shoes got an immense response when they were released in the market and ran out of stock.
Air Jordan II and Swoosh
Air Jordan II was the first Nike shoe that did not have the swoosh logo. It instead concentrated on the design and style.
Significance of Italy
The Jordan II was the only shoes that were produced in Italy and became a symbol of luxury.
Nike frequently experiments and comes up with new designs for the shoes but the “jump man” logo is mostly incorporated in all of them.
The Air Jordan V was the first shoe to be designed with 3M material that allowed it to stand out promptly and reflect in areas where flash lights were on.
The Hare Jordan Campaign
The hare Jordan campaign seemed quite brainless.Yet, the cost of add ranged about $1 million and took about 6 months inmaking .It is one of the longest time that was spend on a add, that too involving about 25 different artists.
Michael Jordan’s Retirement
Tinker Hatfield was advised to close down the shoe line when Michael Jordan retired from NBA. At this time Jordan VIII would have been the last model. But still, Tinker continued to produce new models of the shoes under the same name.
Air Jordan XIs
Tinker Hatfield took inspirations from the weirdest of things that came across him. The Air Jordan XI was one of the shoes whose design was inspired from a mere lawn mower.
The world famous shoes can be purchased online through the official website. It guarantees the authenticity of the shoes and is a direct purchase from the brand.